It is More Than Just Business – InstaForex’s Activity During the Pandemic

The first half of 2020 has passed, with a face mask having become a new symbol of our times. The coronavirus pandemic has brought about some changes in every area of our life. Offices were left without employees, some businesses opened up new online niches, while others failed to survive the COVID-19 shutdown. Every company chose its own way to handle the situation – to adapt to changing circumstances or to give up. InstaForex opted for survival through support and mutual help.

It is much easier to go through a tough time by sympathizing with other people and helping them than just coping with your own difficulties. From the very first days of the crisis, InstaForex management devoted itself to this idea, focusing on some charity work. The broker decided in favour of Peduli Anak. This is the largest non-profit organization InstaForex has been cooperating with for several years. Peduli Anak’s aim is to improve the lives of destitute and neglected children and to protect their rights by providing education, accommodation, as well as medical and legal aid. There is no doubt that InstaForex has made the right choice as the fund’s effectiveness is obvious: founded in the Netherlands, it has expanded in several years to provide its services in Indonesia, Bangladesh, Pakistan, and Malaysia. The broker has proved on many occasions that InstaForex team consists of real people who cannot stand to see anyone suffering. Especially when it comes to children. Of course, the period of the COVID-19 pandemic was no exception.

The next task of InstaForex was to meet its clients halfway. The company has made a commitment to support traders during the period of self-isolation and bring calm and confidence in their future. How did it do that? The broker’s team came up with a contest aiming to distract customers from news reports and negative thoughts. InstaForex established special conditions for participation in the contest: no pending orders and advisors! As a result, these requirements helped traders be wrapped up in strategies and tactics rather than in downbeat news. In addition, this enabled them to enjoy trading and make a profit.

Now here is the point: Borussia Dortmund, a well-known football club, supported the idea of running the contest. The club prepared the main prize for the most active traders – VIP open-ended tickets for its football match. An open-ended ticket has become a kind of symbol that good and stable life, as well as a victory over the disease, are ahead. Of course, such a prize could not leave the broker’s clients indifferent.

Well, it is not over yet! Legendary Czech forward of Borussia Jan Koller also welcomed the idea of holding the contest and invited traders to take part in it in the Russian language. Why did the Czech speak Russian, you ask? The point is that during his long sports career, Koller played not only in Borussia but also in Russia where InstaForex had started its activity. The emotional video message of the famous Czech football player has done the trick: the contest has become the most popular among all InstaForex special offers in 2020. Thus, it can be concluded that the broker’s team has successfully completed the task in hand.

Apart from that, InstaForex could not leave another important point untouched. It is self-education. This issue became very popular at a time of crisis. Self-education allowed traders not only to improve their trading skills but also to strengthen their financial situation. Undoubtedly, the state of clients’ finances was far from perfect during the coronavirus pandemic. Therefore, InstaForex analysts offered market participants to focus on ShowFx World online webinars. They invited investors to participate in free conferences with the top international trade experts and coaches. The broker has become part of this virtual educational space. This event has brought together more than 15,000 traders from all over the world, and the number of participants is likely to grow further. Besides, another webinar with the participation of InstaForex analysts is ahead.

You have to admit that a crisis is an opportunity to look at things from a different perspective. Nevertheless, the main thing in all conditions is to remain a team that focuses primarily on people. Customers will always be a top priority for InstaForex. For more than 10 years, the broker has been working hard to provide highquality trading services in the forex market, while the pandemic helped the company develop new forms of interaction, cooperation and customer support.

Global Brands, May 2020
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